Semmelweis Reflex
Published Thursday 16 November 2023 at 12:33
Published Thursday 16 November 2023 at 12:33
NTCenter
The illusory truth effect is a cognitive bias wherein repetition increases the perceived truthfulness of a statement, regardless of its actual validity. In other words, if an assertion or piece of information is encountered repeatedly, people are more likely to believe it's true, even if they might initially recognize it as false. This phenomenon underscores the power of familiarity - as a statement becomes more familiar, our brains mistake this familiarity for the truth. [+]
This project has received funding from the European Union under Contract number: 101083730 — BROD. This document reflects the views only of the independent Consortium, and the Commission cannot be held responsible for any use which may be made of the information contained herein.